Southeastern Grocers Salutes Military Service Members with Launch of Community Donation Program Benefiting the USO and Veterans Day Discount
Grocer activates donation program to support USO and offers 11% discount to military on Veterans Day
FOR IMMEDIATE RELEASE JACKSONVILLE, Fla. (November 2, 2022) – Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is activating a community donation program in all stores benefiting the USO. Now through Tuesday, Nov. 15, Fresco y Más, Harveys Supermarket and Winn-Dixie customers can donate to the USO by contributing $1, $5 or simply rounding up their grocery bill at the register. Every dollar raised will directly support the USO in its mission to strengthen America’s military members by keeping them connected to family, home and country throughout their service.
Additionally, SEG is honoring America’s military heroes by offering an 11% discount1 to veterans and active-duty military service members with valid documentation2 this Veterans Day, Friday, Nov. 11.
The USO supports active-duty military, National Guard and active reserve members deployed and at home, including troops stationed in Eastern Europe as a result of Russia’s invasion of Ukraine, and those in Southwest Florida working tirelessly to help residents recover and rebuild in the devastating wake of Hurricane Ian.
Larissa Rydin, Vice President of Corporate Alliances at the USO, said, “The USO is grateful for the generous support of Southeastern Grocers and their customers. The contributions they make have a direct impact on the lives of our service members, especially during the holiday season. This can be one of the most challenging times for those who are deployed and separated from their loved ones. These partnerships make such a difference for our service members and their families.”
With some of the largest veteran populations residing in the five states SEG serves, the grocer has developed a long history of supporting veterans, military members and their families. Since the start of SEG’s partnership with the USO in 2018, the grocer has provided turkeys and sides for 1,400 active-duty military families and donated more than $175,000 to the organization. In addition to its partnership with the USO, SEG also supports local, regional and national military service organizations including Folds of Honor and its mission to provide educational scholarships to the spouses and children of America’s fallen and disabled service members.
1 Exclusions include purchases of alcohol, tobacco, gift cards, money orders, postage stamps, pharmacy prescriptions, fees, FTD, charitable donations, Western Union, utility payments, vending machines, bottle deposit/refunds, event tickets and lottery tickets.
2 Valid documentation includes either a veteran ID card, military ID card, discharge document or driver’s license with veteran designation.
About Southeastern Grocers
Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is one of the largest conventional supermarket companies in the U.S. SEG grocery stores, liquor stores and in-store pharmacies serve communities throughout the five southeastern states of Alabama, Florida, Georgia, Louisiana and Mississippi. Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and strong commitments to providing the best possible quality and value to customers. For more information, visit www.harveyssupermarkets.com and www.winndixie.com.
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