Southeastern Grocers offers WINNing savings to support New Year’s resolutions

Grocer provides affordable, high-quality products and rewards for customers

FOR IMMEDIATE RELEASE JACKSONVILLE, Fla. (January 10, 2024) – Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is helping customers achieve their savings resolutions and WINN in 2024 with a wide range of affordable, award-winning products and incredible rewards, available in stores and online.

As economic pressures continue, Statista Consumer Insights survey revealed 59% of Americans want to save more money in 2024. Additionally, 1 in 4 adults said they aim to cut back on expenses, including food and energy.

“We know sticking to New Year’s resolutions can be challenging. We are a neighborhood grocer that our customers can count on, and they can count on us to help them achieve their goals while saving on the products they need and want. Our private label Own Brand products offer premium quality for less than national brands, paired with our personalized deals, digital coupons and points through our rewards program, customers have more opportunities to maximize savings while still enjoying the products they love.”
___Dewayne Rabon, Chief Merchandising Officer for Southeastern Grocers

With a commitment to quality and value, SEG’s award-winning line of Own Brand products – Essentials, SE Grocers, Prestige and Know & Love – offer nearly 8,000 items to help customers save an average of 20% compared to national brands, providing affordability without sacrificing quality. In 2023, SEG’s Own Brand products and market exclusive lines won more than 150 awards across a variety of categories and the SEG Know & Love product line is continuing to expand this year to offer customers more than 1,000 clean label products.

Customers can also maximize their savings by using the grocer’s award-winning rewards program through the Fresco y Más, Harveys Supermarket and Winn-Dixie mobile apps. Each week, customers can earn up to 20% back in rewards points by activating exclusive percent back offers and find personalized digital coupons within the apps to save on items they love and need the most.

Additionally, SEG is committed to offering savings opportunities throughout the year and is lowering and holding down the price on grocery staples with its new “Price Hold” discount program. Now available at Harveys Supermarket and Winn-Dixie grocery stores, Price Hold lowers prices on more than 1,000 commonly shopped items seasonally to help customers stretch their grocery budget more than ever before. Customers can save over 20%1 on average when shopping items marked in blue Price Hold signage, including pantry, dairy and meat essentials, snack items, cleaning supplies, home basics and more.

As an added convenience, Harveys Supermarket and Winn-Dixie customers can shop online for all their essentials and have them delivered right to their door in as little as two hours or opt for easy curbside pickup at participating stores. Customers who shop directly through the grocer’s rewards app or website will receive the same savings benefits of in-store deals and promotions. For a limited time, customers can also receive $10 off their first three online orders of $75 or more2.

1Terms and conditions apply. See in-store for details.
2 $10 discount per order on first 3 online orders only. Limited time offer. Exclusions apply. Delivery/pickup not available in all stores. Visit and for details.

About Southeastern Grocers

Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is one of the largest conventional supermarket companies in the U.S. SEG grocery stores, liquor stores and in-store pharmacies serve communities throughout the five southeastern states of Alabama, Florida, Georgia, Louisiana and Mississippi. Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and strong commitments to providing the best possible quality and value to customers. For more information, visit and

Download the press release below to read more.

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